Share on social

Social media is a powerful tool to connect with readers, researchers and communities who are interested in your work. Whether you’re on BlueSky, Threads, X, LinkedIn, Instagram or Facebook, a few simple posts can help boost your book’s visibility and engagement.

Ideas include:

• Use social media to share your work during the writing and production
• Countdown posts to publication
• Record a short video of you ‘unboxing’ the book 
• Tag colleagues, societies or other influential contacts to let them know the book is available 
• Share any conferences or events you are attending and link to the book 

Ready to post? We’ve got you covered.

Social media templates

Use our social media templates – pre-written copy that you can adapt or use as it is.

➡️ Read and download the copy templates

Best practice guide

Explore our best practice author guide to posting online including tips for different platforms.

📒 Read our guide

Using hashtags

Think about the best #hashtags to use to maximise your reach.

#️⃣ Review advice on using hashtags

Visuals

Request a visual for your book to use in all your posts.

 🙋🏽‍♀️ Email the marketing team with your name and book title.

Heading to a conference or event? Find out how we can help.

➡️ Copy templates for social posts

➡️ What you can do to help promote your book

➡️ Guide to using hashtags for academic authors